16. Andrea Buzzi, CEO and founder of the agency Frau Wenk and founder of The Medical Network - Leadership Edition

Shownotes

Andrea Buzzi, CEO and founder of the agency Frau Wenk and founder of The Medical Network - Leadership Edition

How do companies regain trust in times of crisis and mistrust? How can companies build trust in times of crisis? What responsibility do they have towards society? And when should CEOs take a public stand? Podcast host Harald R. Fortmann talks about this with Andrea Buzzi, founder and CEO of communications agency Frau Wenk and founder of The Medical Network. Both are convinced that trust is the new currency of business. They discuss why transparency and authentic communication are crucial, what challenges female founders have to overcome and why it is worth taking on new challenges.

An overview of the contents of this episode:

• Trust is crucial for the future of the economy
• Companies should assume social responsibility
• Human communication is crucial for building trust
• Trust in brands depends on their values
• Authenticity and transparency are crucial for business success
• Positioning can bring both opportunities and risks
• Dealing with criticism requires resilience and self-confidence
• Career changers bring fresh perspectives to companies
• Female founders face particular challenges
• Mentors and networks are important for women in business
• Diversity leads to more innovation and success
• Family as an important source of advice

Further links:

• Andrea Buzzi on Linkedin
• Frau Wenk Website
• The Medical Network Website
• Harald R. Fortmann on Linkedin
• Joy Edwin Thanarajah on Linkedin
• Deininger Website

About Suits & Sneakers

Suits & Sneakers is a podcast for decision-makers. In the leadership edition, Deininger CEO Joy Edwin Thanarajah and managing partner Harald R. Fortmann talk to leading personalities about topics such as new working environments, digitalization, the transformation of leadership and their long-standing experience in building and managing companies.

About Deininger

Deininger, headquartered in Frankfurt am Main, is one of the leading executive search consultancies in Germany and operates with a global network of partners. Since its foundation in 1981, Deininger has specialized in identifying and recruiting top executives for companies in a wide range of industries. With business and industry expertise, Deininger supports clients in filling key positions in a dynamic market environment and a changing business world. With many years of experience and a focus on quality and sustainability in cooperation, Deininger has established itself as a trusted partner for national and international companies, from start-ups to larger medium-sized companies and corporations. Deininger - Frankfurt, Berlin, Düsseldorf, Hamburg, China, Dubai, Great Britain, India, Poland and USA.

About this podcast production

• The intro voice-over of the podcast was recorded by Chérine De Bruin.
• The Deininger podcast “Suits & Sneakers” is a TON.EINS production.