23. Kristian Meinken, CEO of Pilot Agenturgruppe – Digital Edition

Shownotes

Kristian Meinken, CEO of Pilot Agenturgruppe – Digital Edition

Agencies in the age of AI: Threat or wake-up call for the business model?

AI is changing not only tools and processes, but also the entire self-understanding of agencies. Do we still need traditional agencies in the future? And how are business models, customer relationships, and the role of leadership changing as a result of artificial intelligence? Kristian Meinken, CEO of pilot Agenturgruppe, discusses these issues with podcast host Harald R. Fortmann. He explores how ID technology contributes to digital sovereignty and the impact this can have on the agency world. He also sheds light on the competitive dynamics between large networks and owner-managed agencies, as well as the role of partnerships and in-housing. Kristian Meinken also takes a look at the future development of juniors in the agency world and the challenges that artificial intelligence poses for managers.‍

Overview of the contents of this episode:

• Transformation does not come about through talk, but through action
• ID technology is crucial for digital sovereignty
• Artificial intelligence is fundamentally changing the agency world
• Competitive dynamics are shaped by consolidation
• Defragmentation of the market is an illusion
• In-housing is not a threat, but an opportunity
• Partnerships are crucial for the success of agencies
• Technological support is necessary for the future
• Agencies offer the best training paths for marketing experts

Further links:

• Kristian Meinken on Linkedin
• pilot Agenturgruppe website
• Harald R. Fortmann on Linkedin
• Harald R. Fortmann on Instagram
• five14 website
• Suits & Sneakers Podcast on Instagram
• Suits & Sneakers Podcast on Linkedin

About Suits & Sneakers

Suits & Sneakers is a podcast for decision-makers. In the Digital Edition, Harald R. Fortmann, Managing Director of the executive search consultancy Five14 and Vice President of the BDU, talks to leading professionals about topics such as digital transformation, artificial intelligence, e-commerce, new technologies and trends, and leadership in the digital age.

About five14
Five14 is an executive search boutique that connects companies with individuals who shape change. From digital transformation to the age of AI, we identify executives who combine technological expertise, strategic vision, and cultural leadership.

Traditional “post and pray” recruiting no longer works here. Five14 stands for a new kind of search: targeted, discreet, networked, and always on equal footing. Our team—multiple award-winning consultants with decades of experience in marketing, sales, and corporate management in the digital industry—supports start-ups, medium-sized companies, and corporations in actively shaping the working world of tomorrow.

We make an impact, not just fill positions. As partners to our clients, we act openly, transparently, and in accordance with the principles of proper personnel consulting (BDU). Sustainability and social commitment are firmly anchored in our DNA: Since our founding, we have been climate-neutral and invest 14% of our profits in social projects.

Five14 – Executive Search for leaders who shape the future.

About this podcast production

• The intro voice-over for the podcast was recorded by Chérine De Bruin

• The Deininger podcast “Suits & Sneakers” is a TON.EINS production.